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Ecotourism Australia is a not for profit organisation that is focused on inspiring environmentally sustainable and culturally responsible tourism. Ecotourism Australia was formed in 1991 and is the peak industry body for ecotourism in Australia, managing four certification programs for tourism operators. Their primary product development tool, ECO certification, is a world recognised program with a UNESCO World Heritage Centre MOU and is Approved by the Global Sustainable Tourism Council. They work with and represent Ecotourism operators, Protected Area Managers, State and Regional Tourism Organisations, Government agencies and other stakeholders.