Factory for sustainable tourism also called GoodPlace is a non-profit institute from Slovenia. A key role of GoodPlace is to create the environment, which will encourage forward oriented thinking and will offer a number of solutions and tools how and why implement sustainable management in a travel sector both in Slovenia and internationally. In six years of experience GoodPlace become a key partner for the region for association Green Destinations, representative of Travelife and developed a number of joint projects with other international partners. GoodPlace developed Slovenia Green certification scheme for Slovenian Tourist Board, is accredited partner for implementation and a coordinator of Slovenia Green Consortium. Trough the consortium GoodPlace aims to simulate development of sustainable tourism offer its promotion and sales. For that reason GoodPlace joined the initiative to develop a travel agency (Visit GoodPlace), which is putting the green products on the market. For more information about the GoodPlace visit www.goodplace.si.