Moab Area Travel Council Joins GSTC
January 2020 – Moab Area Travel Council has joined the Global Sustainable Tourism Council (GSTC) as a destination member.
The Moab Area Travel Council (MATC), directed by State code, seeks to improve the local economy by promoting, marketing, and supporting recreation, tourism, events, and conventions in a manner that educates all users to protect the beauty and scenery of our natural environment for future generations and stakeholders.
Moab, Utah, home to Arches and Canyonlands National Parks, is surrounded by some of the most stunning red rock landscapes on Earth. Moab’s unique combination of small resort town hospitality, beautiful scenery and the cool waters of the Colorado River has made it one of the most sought after destinations in the American Southwest.
“By 2025 the MATC will be the model in the United States of America for implementing sustainable tourism using the Global Sustainable Tourism Council Criteria,” says Elaine Gizler, Executive Director of Moab Area Travel Council. “We will be recognized for promoting accessibility and produce educational materials that demonstrate positive changes in the preservation of our lands.”
“The community of Moab has exhibited a strong commitment to a holistic approach to sustainability. We look forward to the learning and sharing between their leadership team and our membership, ” says Randy Durband, CEO of GSTC.
GSTC encourages destinations pursuing sustainability practices in development and management of tourism, to join as GSTC members and apply the GSTC Destination Criteria, which eventually can lead to being certified by a GSTC-Accredited Certification Body.
Moab Sustainability – The Little Community Leading the Way – Moab gets visited by millions of people each year, so we have the opportunity to lead by example when it comes to sustainability: