GSTC Overview of Activities and Updates | Current and Future Tourism in Greece | Sustainability Standards and Programs for European Tourism | European Best Practices for Sustainable Management of Destinations and Enterprises | The Value of a Global Sustainability Brand for the Tourism Industry in Greece | Marketing sustainable tourism in European destinations to European markets | Apply Standards and Certification To Destinations and Enterprises
GSTC Overview of Activities and Updates
A presentation from the GSTC on the organization’s role in global sustainable tourism and an update on recent developments and activities.
|Luigi Cabrini, Chair of the Board, GSTC|
Advisor on Sustainability to the Secretary-General, UNWTO
|Randy Durband, CEO, GSTC|
Current and Future Tourism in Greece
An overview of sustainable tourism policies and key activities
| Dimitris Malliaropulos, Chief economist, Bank of Greece|
Sustainability Standards and Programs for European Tourism
How can programmes for managing sustainable tourism in Europe best complement each other? Representatives from key certification programmes in Europe will debate on the roles and values of their schemes and how the global GSTC Criteria and GSTC activities fit into the European context.
|Andrés Fellenberg van der Molen, Technical Director, GSTC|
Director & Senior Lead Auditor, Green Partner
|Sören Stöber, Commercial Director, Travelife for Hotels|
|Martin Balas, TourCert||Albert Salman, Founder & Director, Green Destinations|
|Riza Epikmen, FEE Green Key||Nikos Bakaris, Lead Auditor, Control Union|
European Best Practices for Sustainable Management of Destinations and Enterprises
Presentation of best practice case studies from Greece, Iceland, Denmark, Germany, Ireland and Spain. Representatives of destinations, hotel chains, and tour operators will present their experiences and lessons learned on the application of sustainability parameters.
|Mary-Mulvey, CEO, Ecotourism Ireland|
|Tom Johnston, Senior Manager Sustainability – Product & Purchasing, TUI Group|
|Ioannis Spilanis, UNWTO Observatory Program, Aegean Islands||Silvia Barbone, Founder and Director, Foundation for European Sustainable Tourism (FEST)|
|Naut Kusters, Manager, Travelife for Tour Operators||Fivos Tsaravopoulos, Manager, Paths of Greece|
Marketing sustainable tourism in European destinations
This session will discuss challenges in the actual GSTC marketing model promoting Destinations, hotels and tour operators certified by approved certification programmes and how the forthcoming GSTC Certified model will impact the marketing of destinations.
|Dr. Xavier Font, University of Surrey||Lonneke de Kort, CEO, BookDifferent.com|
|Melvin Mak, Manager of Sustainability, TUI Benelux||Olaf Schlieper, Sustainability & Innovations Manager, German National Tourist Board|
|Martina von Münchhausen, Tourism Expert, WWF||Rika Jean-François, Corporate Social Responsibility Commissioner, ITB Berlin|
The Value of a Global Sustainability Brand for the Tourism Industry in Greece
This session will discuss hotel certification new developments, destination certification, and the relevant refugee challenges.
|George Drakopoulos, President & CEO, tourism generis|
Special Adviser, UNWTO
| Athanasia Nikolopoulou, Crete Project Coordinator, The Sea Turtle Protection Society of Greece (ARCHELON)|
|George Politis, Secretary of the Board, Hellenic Society for the Protection of Nature||Gerasimos Damoulakis, Mayor of Milos Island|
President of Tourism Board, Central Union of Greek Municipalities
|Panos Thomakos, English Site Editor, Tornos News||Diogenis Venetopoulos, Commercial Director, Variety Cruises|
Apply Standards and Certification To Destinations and Enterprises
Practical tips on applying what the GSTC and other organizations offer businesses and destination managers, and a review of key learnings from the two days.
|Dr. Ioannis Pappas, Co-Founder & CEO, Green Evolution||Vasilis Zisimopoulos, Founder & CEO, Costa Nostrum Ltd.|
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