« Hotel sustainability certification is driving savings and increasing customer satisfaction levels, according to Tui research. But it is a challenge ‘to get the message to customers’ and awareness is hampered by the inaction of leading online travel agents (OTAs) that fail to identify certified hotels. »

« Certified hotels also recorded higher customer-satisfaction scores. The hotels were all certified by schemes recognised by the Global Sustainable Tourism Council… »

Read the full article: Tui says sustainability certified hotels result in better client experience by Ian Taylor, TravelWeekly (8 August 2018).