MTF2016 Randy

The 2016 Mekong Tourism Forum was hosted in Sihanoukville, Cambodia on 5-9 July, 2016. Under the theme, ‘Authentic Experiences along the Mekong River’, the tourism event for the Mekong region showcased emerging tourist destinations and trends in the Greater Mekong Sub-region (GMS). The Mekong Tourism Forum 2016 was supported by the Global Sustainable Tourism Council.

“The value of standards goes well beyond planning. They are valuable tools for measuring and monitoring effectiveness and development progress,” said GSTC CEO Randy Durband when giving a talk about Applying Standards to Sustain Experience Delivery.

The six member countries of the Greater Mekong Subregion have banded together to jointly promote sub-regional tourism product development, market the GMS as a single travel destination, and stage the annual Mekong Tourism Forum. The Forum is an important event for travel industry professionals dedicated to putting the GMS on the global travel map.