Upcoming Webinars for GSTC MembersFerdinand Weps2022-05-12T03:14:13+08:00
Webinars for GSTC Members
Sustainable tourism webinars are offered to GSTC Members on an ongoing basis since 2017. GSTC Members can join members-only webinars, that share the most up-to-date knowledge on sustainable tourism. The webinars are presented by GSTC staff as well as GSTC members.
The webinars and meetings are an opportunity to actively network and connect with fellow members from around the world, sustainable tourism professionals and stakeholders.
We encourage members to take advantage of the various education and training opportunities available through the GSTC, and to continue seeking knowledge and tools to improve your sustainable tourism practices.
Fair Trade Procurement in Hotels
When it comes to hospitality, introducing Fair Trade Certified products such as produce, coffee, tea, baking ingredients, and even linens for food service and in-room hotel needs are an effective way to meet your sustainable commitments. Products with the Fair Trade Certified seal™ meet rigorous social, environmental, and economic standards that provide safe working conditions, environmental protection, sustainable livelihoods, and community development funds. As you consider procurement needs for your business, learn how sourcing Fair Trade Certified products can solidify supply chain resiliency, strengthen your brand, build consumer loyalty, and help accelerate your sustainability goals. Fair Trade USA™, an ISEAL organization, is the leading certifier of fair trade products in North America and partners with innovative organizations and industry leaders to ensure sustainable development and corporate social responsibility across the globe.
Presenters: Leilani Latimer, Chief Commercial & Marketing Officer, Fair Trade USA Abby Ayers, Senior Director, Retail Partnership, Fair Trade USA
May 19th, 2022 | 09:00 PT | 12:00 ET | 17:00 UK | 18:00 CEST
Members that are interested in delivering webinars can contact GSTC General Manager, Roi Ariel, at firstname.lastname@example.org to discuss further details.
All webinars are recorded and are available to watch at the time of convenience. Webinar recordings can be accessed by GSTC Members after logging in.
From Impact Escapes to Picker’s Pocket – Business Pivot During Covid
Impact Escapes was established as a sustainable travel company with a focus on Sri Lanka. When New Zealand closed its borders and international travel as we knew it came to a halt we had to make a choice to close the business or diversify our offering.
Fortunately for us, in April 2020 we took part in the GSTC Sustainable Tourism course. Five months later Picker’s Pocket was born, allowing us to continue to support the small operators whilst bringing an experience to New Zealanders.
Business Travel is Wounded, but Certainly Not Dead
What does the future of business travel look like? In a panel discussion, a group of experts shared their knowledge on how we can introduce operational standards, the importance of data and communications, as well as the role of consulting and education in sustainable business travel.
Sustainability has increasingly become an important value for visitors and is a key component to successful tourism businesses and a thriving tourism industry.
In 2021, GreenStep launched the Sustainable Tourism Assessment tool and in turn the Sustainable Tourism 2030 Pledge, encouraging tourism businesses and destinations across Canada, and beyond, to begin measuring their sustainability performance with a commitment to improve their performance by 2030. The Sustainable Tourism assessment score is a free tool and is based on GSTC-recognized criteria, covering all four categories of sustainability.
The online assessment tool has now captured hundreds of data points, across many categories and subcategories of sustainability, from all sectors within the industry. GreenStep will present its findings including areas where the industry is performing well as well as where there is need for support in order to make meaningful progress in the coming years. Next steps to help build back capacity and resiliency within the industry will also be discussed, with the aim to help speed the collective recovery of Canadian tourism businesses affected by the pandemic. Take an engaging look at the state of the sustainable tourism industry in Canada, and what Canada can do to elevate its profile as a sustainable tourism destination.
Sin duda uno de los grandes aprendizajes durante la pandemia ha sido revalorizar la importancia de vivir en comunidad: cuidar a nuestros vecinos, comprar localmente, crear negocios locales y producir alimentos que aseguren el bienestar. Esto es lo que queremos compartir en nuestro webinar Titulado: Encuentros Humanos y Turismo Regenerativo, como nos ayudan los criterios del Consejo Global de Turismo Sostenible a implementar estos desafíos. Vivir como una comunidad latinoamericana, generando una experiencia de encuentros humanos que contribuirá a la resiliencia de tantas personas que desean y necesitan encontrarse en persona para compartir ideas, sueños y soluciones. Vamos a abrazar nuestra comunidad turística con fraternidad y amor.
Presentador: Jorge Moller, Director de Programas en Latinoamérica, GSTC
My Green Butler is a sustainable hospitality management system, which works by monitoring an eco-nexus of resources, behaviours and conditions. It audits electricity, gas, biomass, solar, water, laundry and waste and shows you where and why you have wastage. It directly guides staff and persuades guests to take adaptive action to conserve resources showing them the results. Its ‘real-time’ eco-feedback and advice increase staff participation, increases guest comfort, and enhances their stay experience.
Presenter: Dr. Christopher Warren, Founder of My Green Butler
The Glasgow Declaration on Climate Action in Tourism, which was officially launched at the UN Climate Change Conference (COP26), brings a new set of pathways for climate action, aligning the sector with global commitments and catalyzing collaborative solutions to the many challenges facing businesses and destinations globally. The Glasgow Declaration encourages the acceleration of climate action in tourism by securing commitments to reduce emissions in tourism by at least 50% over the next decade and achieve Net Zero as soon as possible before 2050.
Jobs in tourism is always a relevant topic, including responsible hiring and promotion practices, the issue of machines vs. the human touch, but now as we plan for a more reliable and full recovery some day after covid-19 and its variants, the topic is very timely. Rika Jean-François, ITB Berlin’s CSR Commissioner and Member of the GSTC Board of Directors, joins GSTC CEO Randy Durband to reflect on the constant opportunity for tourism to serve as an engine for jobs. Recognizing that we cannot speak of jobs generally or in the abstract, in this session we will explore priority areas for more and better jobs in various parts of the vast travel and tourism value chain. As Rika points out, “on one hand we all need fast technology, but nobody wants a purely digital ITB any more, we all want to get back together.” That’s true for both leisure and business travel.
Randy Durband, GSTC CEO
Rika Jean-François, ITB Berlin CSR Commissioner and GSTC Board Member
The question today is not if but rather when the next crisis will take place. Interestingly, the biggest risk is often not the crisis itself, but rather the preparation, management, and response. Destinations and the private sector alike can learn from the experiences of others to minimize the possible impact of crises.
Properties that meet the required threshold for impact are receiving the first version of the Travel Sustainable badge, including those with a broad range of existing certifications and labels, for example, those officially approved by Global Sustainable Tourism Council (GSTC). This framework approach and measurement methodology have been officially developed within the Travalyst Coalition and approved by the Travalyst Independent Advisory Group, and continue to be developed with further consultation and advice from the Global Sustainable Tourism Council (GSTC).
Speaker: Thomas Loughlin, Sustainability Lead – Sustainable Supply, Booking.com
The Pacific Sustainable Tourism Policy Framework reflects the aspirations of the SPTO and its members, the tourism industry, civil society organisations, regional organisations and global development partners. The shared vision is: By 2030 we are empowered by, and benefitting from tourism that is resilient, prosperous and inclusive. It improves the wellbeing of our communities and protects, restores and promotes our cultures, islands and ocean ecosystems. To ensure that tourism in the Pacific continues to be a driver of economic and community wellbeing, all partners are required to implement the policies and actions in the Framework to build a resilient tourism industry, fit for the challenges and opportunities the Pacific faces between now and 2030.
Christina Leala Gale, Sustainable Tourism and Research Manager, Pacific Tourism Organisation (SPTO)
GSTC 2021 Online Members Meeting | December 7th & 9th
Every year, GSTC holds a professional conference focusing on sustainable tourism, standards, certifications, and the GSTC Criteria. The themes are different each year, with changing focus on different sustainability aspects from the GSTC Criteria.
Due to the COVID-19 pandemic, an onsite conference will not take place in 2021. Therefore, we’ll hold a GSTC 2021 Online Members Meeting on:
December 7th for those in Asia-Pacific, Europe, Africa time-zones at 09:00 CET | 12:30 IST | 15:00 ICT | 17:00 JP/KR | 18:00 AEST
December 9th for those in the Americas, Europe, Africa time-zones at 8:00 PT | 11:00 ET | 16:00 UK | 17:00 CET
Nora Lovell Marchant – Vice President, Global Sustainability, American Express Global Business Travel
Christopher Grime – Head of Product Integration, SLH
The Covid pandemic while bringing travel to a standstill also brought about a shift in the minds of the consumer globally and within the country. Research conducted by Booking.com in 2020 reveals that 96% of Indian travellers identified sustainable travel as important to them, while 76% said they were more determined to make sustainable choices when looking to travel in the future. However, 39% of Indian travellers do not know how or where to find sustainable travel options and 54% think there aren’t enough sustainable travel options available.
Sustainable tourism, responsible travel and ecotourism are concepts now many in the tourism sector talk about. These terms are largely misunderstood and interpreted in many different ways. More importantly they are equated to only “being green” and “environmental conscious”. How does the industry, stakeholders in destinations, policy makers and tourists build their understanding on what is sustainable tourism and sustainable travel options?
Already being used in India, the GSTC Criteria serve as the global standards for sustainability in travel and tourism. The Criteria are used for education and awareness-raising, policy-making for businesses and government agencies and other organization types, measurement and evaluation, and as a basis for certification.
Mr. Arvind Singh, Secretary, Ministry of Tourism, Government of India
Mr. Randy Durband, CEO, GSTC
Mr. CB Ramkumar, Board Member & South Asia Director, GSTC
GSTC Destination Management Workshop: Natural Areas and Visitor Management
Tourism in natural areas is a major part of the global tourism industry however, without proper planning and management of tourism activities, there may be negative environmental impacts such as habitat degradation, over-consumption of water, pollution, waste generation, the introduction of alien invasive species, among others. Visitor management plays an essential role in protecting the ecological sustainability of natural areas, providing funding and business opportunities, and creating an enjoyable visitor experience.
Through case studies from North America, Europe, and South America, learn about strategies for visitor management in natural areas.
Speakers: Dr. Kelly S. Bricker, Vice Chair, Global Sustainable Tourism Council (GSTC); Jorge Moller, Program Director, Latin America, GSTC; Candace Strauss, CEO and President of the Sedona Chamber of Commerce & Tourism Bureau; Dr. Ivana Damnjanović, Professor, Singidunum University; Dr. Qwynne Lackey, Assistant Professor, SUNY Cortland; Jake Powell, Gateway and Natural Amenity Region (GNAR) Initiative; Julia Branstrator, Dr. Christina T. Cavaliere’s Tourism and Conservation Lab, Human Dimensions of Natural Resources, Colorado State University; Rogier Gruys, Visitor Experience Manager, Gwaii Haanas National Park Reserve, National Marine Conservation Area Reserve, and Haida Heritage Site; Dr. Kristin Lamoureux, Associate Professor, Virginia Tech
This workshop was part of the British Columbia Regional Tourism Secretariat (BCRTS) Tourism Summit 2021, a joint virtual event in collaboration with the Global Sustainable Tourism Council (GSTC).
GSTC Destination Management Workshop: Engagement with the Private Sector
Criterion A4 of the GSTC Destination Criteria clearly points out the importance of engagement with the private sector. DMOs should regularly inform tourism-related enterprises about sustainability issues and encourage and support them in making their operations more sustainable. As part of these efforts, a DMO should promote the adoption of sustainability standards and incentivize businesses to achieve certification to verify their claims, such as publicizing a list of sustainability-certified enterprises.
Through case studies from destinations around the world, learn how a DMO can better engage the private sector and drive certification in order to make the destination as a whole more sustainable.
Jana Apih, Director, GoodPlace Institute
Ingunn Sørnes, Special Advisor, Innovation Norway
Milena S. Nikolova, Chief Behaviour Officer, BehaviorSMART
Innovation Norway’s “CO2rism” is a tool for calculating the CO2 emissions caused by the transport of tourists to and within Norway. The user groups of this calculator are businesses and destinations marketers interested in insights on the emissions generated by the guests they want to attract. This allows Innovation Norway to judge both the potential tourist consumption and the CO2 emissions by combining their tourist consumption calculator with this new calculator on CO2 emissions.
Learn how tourism-related emissions can be measured effectively and be taken into consideration when planning tourist activities at destinations.
Presenter: Ingunn Sørnes, Special Adviser at Innovation Norway
This workshop was part of the British Columbia Regional Tourism Secretariat (BCRTS) Tourism Summit 2021, a joint virtual event in collaboration with the Global Sustainable Tourism Council (GSTC).
Waste is a global crisis crippling our systems and contributing to negative environmental outcomes for our planet. While the hotel industry has made great strides to prevent and divert waste, and donate quality items, when possible, industry-wide waste reduction presents challenges without a standard measurement methodology in place. Today, World Wildlife Fund (WWF) and Greenview, a global sustainability consulting group, unveiled a first-of-its-kind methodology to help hotels solve this problem.
The Hotel Waste Measurement Methodology, developed in collaboration with leading hotel brands including Accor, Hilton, Hyatt, IHG Hotels & Resorts, and Marriott International, is designed to provide a common approach for the hotel industry to collect data, and measure and report waste. This methodology creates a consistent way for major brands and individual properties to set meaningful goals to reduce waste, keep it out of landfills, and track progress against those goals over time. Building on robust existing strategies to track waste and set targets, this work harmonizes methods of data collection and addresses common data gaps and challenges.
Presenter: Olivia Ruggles-Brise, Greenview Director
To help the tourism industry in Finland to adopt sustainable practices, Visit Finland launched the Sustainable Travel Finland (STF) programme. The STF programme provides companies and destinations with a sustainable development path; a concrete toolkit for sustainable tourism that makes it easier to adopt sustainable practices and choices in everyday business. STF relies on existing sustainability standards already in use rather than creating another standard. Companies and destinations that undergo the entire programme are recognised with the STF label and have access to a continuous development model, the latest information on sustainable tourism development, marketing support and visibility on Visit Finland channels.
The Art of Communicating Sustainable Experiences Using Design Thinking and Speak to the Heart
Sustainability is (or should be) part of a modern business model in a new post-pandemic normal but to become an attractive sustainable experience, we need to address our visitors’ hopes, wants, and needs. Design Thinking for the sustainable travelling industry is about speaking to the hearts of our most desired customers. Give them a chance to choose a sustainable experience that relates to their values and most desirable needs. This webinar introduces Design Thinking as a tool to create an irresistible reason to travel: • The art of segmentation and differentiated marketing; • The power of empathy for a stronger segmentation and smart personas; • The reason to use values and behavioristic marketing to attract your visitors.
This webinar gives you a quick and easy to understand toolbox that contains: • Why segmentation is crucial for an attractive experience; • How a persona can help You create sustainable experiences that differentiate your offer from others; • Why values are stronger to communicate compared to specific details.
The webinar will be presented in English and with auto subtitles in Spanish.
How traveller behaviour is becoming increasingly more geared towards sustainability when shopping during international trips
One clear winner from the last 12 months of global lockdowns and travel restrictions is the environment. But the environment is benefitting in other ways too. m1nd-set’s research, conducted during the first quarter of 2021 among over 2000 international travellers from all world, shows that global consumers in general have become significantly more socially and environmentally conscious since the outbreak of the pandemic, with around two-thirds claiming to be making more environmentally friendly or ethical purchases since the start of the pandemic. This does not only includes what consumer shop for – more ethical or environmentally friendly produced products – but also how they shop. m1nd-set’s research explains also that sustainable consumption is here to stay.
Dr. Peter Mohn – Owner & CEO , m1nd-set
Anna Marchesini – Head of Business Development, m1nd-set
Hoy en día tras la pandemia está la oportunidad de rediseñar la forma en que hacemos turismo, para ello se hace indispensable el abordar este desafío desde una buena Gobernanza Publico Privada para poder involucrar a todos los actores del destino y de esta forma conseguir que todos abracen esta iniciativa y construyan la visión de Destino en conjunto.
Presenter: Jorge Moller, Director de Programas en Latinoamérica, GSTC
Ecoluxury Retreats of the World is a collection of elegant lodges, exclusive resorts and refined historic hotels, located in places privileged by nature, witnesses of ancient civilizations and scenarios of distant cultures. To be eligible to join the collection, properties need to fulfill the requirements set out in Ecoluxury’s Best Practice Criteria, based on the GSTC Criteria and the UN SDGs.
Landscape Restoration & Community Engagement: Example from Furnas, São Miguel, Azores
Landscape Restoration is the ongoing process of regaining ecological functionality and enhancing human well-being across deforested or degraded forest landscapes. This is more than just planting trees – it is restoring a whole landscape to meet present and future needs and to offer multiple benefits and land uses over time.
The webinar will focus on a case study from Furnas Landscape Laboratory a project for the Ecologic and Landscape Restoration of Furnas Lake Watershed. This project was awarded twice within its first 5 years of existence, the last award due to the exemplary implementation of the European Landscape Convention (ELC). The ELC promotes a strong engagement of communities in the protection, planning and management of their landscapes, consistently based on environmental, social, economic, cultural and aesthetic sustainability. This specific project had a strong impact on one of the most well-known protected landscapes of Azores Islands (Portugal), a tourism hotspot, and involved dozens of different partner institutions and thousands of volunteers. Collaborations can happen in numerous formats, and several examples will be provided of how can the local community and tourism actors be involved in projects for landscape restoration, be it of ecologic or cultural relevance. Further information on Furnas Landscape Laboratory.
Miguel G. Caetano Ferreira, Forest Engineer and Natural Resources Manager, Azores
Promoción y Planificación: Como dialogan ambas acciones en el posible regreso sostenible al turismo ¿? Los Criterios del GSTC son una gran ayuda.
Sin duda que los efectos del COVID19 han sido desastrosos para la Industria del Turismo, sin embargo el lado positivo, es que nos da la oportunidad de pensar como queremos regresar a ofrecer nuestros servicios y que tipo de Destino deseamos construir para evitar los aspectos negativos de un turismo no controlado… Conceptos como Gobernanza, Limite aceptable de Cambio, Compra Local, Beneficios para la Comunidad y muchos otros toman relevancia. Durante este Webinar vamos a tocar estos temas y dilucidar como los Criterios de Turismo Sostenible del GSTC nos ayudan como una guía para instalar Sostenibilidad en nuestras propuestas turísticas tanto al mundo público como también a los privados. Te esperamos ¡
Presenter: Jorge Moller, Director de Programas en Latinoamérica, GSTC
Employees are often entrusted with booking their business travel independently. Still, every employee is a representative of their company – especially when travelling – and the misconduct of one individual can cause lasting damage to the image of the entire company. Thus, business travellers should book their trip carefully and behave in a responsible manner on site.
Randy Durband, CEO at Global Sustainable Tourism Council (GSTC), and Jessica Espinoza, international expert in business and human rights who conducted numerous research studies and trainings for ECPAT and other human rights organizations, will share first-hand experiences and recommendations to take action.
European Travel Commission: ‘Sustainable Tourism Implementation: Framework and Toolkit’
European Travel Commission (ETC), representing 32 national tourism organisations in Europe, has published a new handbook ‘Sustainable Tourism Implementation: Framework and Toolkit’ – an ultimate roadmap for European destinations on how to tackle every step on a journey towards sustainable transformation.
This handbook is for European National Tourism Organisations (NTOs), to support efforts to develop national approaches that advance sustainable tourism. It is intended as a practical document to aid implementation, for all European nations regardless of where they are on their sustainability journey. It is intended to support both those NTOs considering a national certification scheme, and those who are not, to advance national efforts to improve sustainability outcomes.
Jennifer Iduh, Head of Research, European Travel Commission
Jana Apih, Director, GoodPlace Institute
Ben Lynam, Head of Communication, The Travel Foundation
Rachel McCaffery, Directory, Green Case Consulting
Swisstainable is the first big step towards securing the long-term success of Switzerland as a holiday, travel and convention destination and making it the world’s most sustainable destination. As part of the Swisstainable programme, sustainable service providers will be awarded an emblem and thus act as role models. The Swisstainable emblem visibly communicates a commitment to sustainability in the industry in a succinct manner. It is designed in such a way that it can be easily integrated into the communication of all service providers. The sustainability programme is for everyone. Guests looking for sustainable offers are often lost in the vast landscape of labels. Swisstainable does not intend to be yet another certification, but rather to provide guidance for guests, using existing standards.
Samuel Wille, Interim Head of Business Development, Switzerland Tourism
Helena Videtic, Sustainability Manager, Switzerland Tourism
Increasingly, travelers prefer sustainable hotels and travel provider clients are seeking confirmation that sustainability practices are in place. The GSTC Industry Criteria with suggested performance indicators for hotels serve as basic guidelines for hotels to become more sustainable, and eventually allow these hotels to seek certification as being sustainable hotels.
In the US, about 63 million tons of food are wasted each year, with 40% coming from consumer-facing business, including restaurants and hotels. This waste occurs while 41 million Americans, including 13 million children, are food insecure, and it poses one of the biggest environmental threats to the planet. Reducing food waste is one of the easiest and most effective ways to reduce the environmental impact of our food system and feed our communities.
World Wildlife Fund (WWF) and the American Hotel and Lodging Association (AHLA), with support from The Rockefeller Foundation, came together to work with the hospitality industry on understanding and reducing food waste. Through research and a series of demonstration projects with properties across the country, innovative strategies were identified to engage staff, partners and guests in cutting waste from hotel kitchens. Participating hotels saw reductions of 10-38% in just 12 weeks. If this scaled across the industry – it would eliminate half a million tons of waste within a year. “Fighting Food Waste in Hotels” Toolkit by WWF
Presenter: Samantha Kenny, Program Officer – Food Waste, WWF USA
Business travel is a segment within the tourism industry focusing on visitors who travel for business and professional purposes. According to the World Travel and Tourism Council (WTTC), the share of GDP generated by the business travel market reached 0.7 percent in 2019. In that year, the business tourism spending worldwide – which has more than doubled since 2000 – peaked at roughly 1.28 trillion U.S. dollars. Business travel is an important factor in national and international business. However, it also has a negative effect on our environment.
Sustainable business travel is concerned with managing the costs, social impacts and environmental consequences generated by the use of different modes of business travel. Using the GSTC Criteria as a reference point allows corporates and organizations to improve their commercial performance and enhance their reputation by adopting sustainable working policies and practices.
This session will round out our 4-part series on sustainable tourism by looking at contemporary approaches for more sustainable hotels. As with previous sessions on destinations and tour operators, we’ll consider the valuable role of applying the GSTC Criteria to the hotel industry. Randy Durband, GSTC CEO, will lead this session along with Ian Corbett, TUI Group Sustainable Business Manager on the cutting edge of hotel sustainability. GSTC works with members that include Hilton, IHG, TUI Group Hotels, and many other hotels, plus buyers and sellers of hotel space seeking sustainable solutions including OTA’s such as booking.com and tour operators such as Canada’s Transat. Hotels are in many ways core building blocks of visitor experiences, our homes away from home. There is much being done and can be done to make those deep experiences more responsible and sustainable. Join us for a discussion of key strategies taken by hotels and their distribution networks to operate and communicate sustainability.
Destination Stewardship is a multi-stakeholder approach to establish and maintain the cultural, environmental, economic, and aesthetic integrity of a destination. The Global Sustainable Tourism Council’s (GSTC) Criteria for Destinations define how communities and visitors can maximize the many benefits from tourism while minimizing negative impacts on destination resources and ways of life. Kathleen Pittman, President of Agile Community Partners and a core member of the GSTC team, will share how local communities, government agencies, NGOs, and the tourism industry can form meaningful partnerships to develop and manage tourism sustainably. St Kitts is an example of a destination that has been working for years to adopt the GSTC Criteria for Destinations, including establishing a multi-sector Destination Stewardship Council. Diannille Taylor-Williams, Assistant Permanent Secretary of the St. Kitts Ministry of Tourism, will provide a firsthand account of St. Kitts’s ongoing sustainable tourism journey. Then, focusing at the community level, Jamie Sweeting, President of Planeterra will share how his non-profit organization works with the local population to develop compelling tourism experiences. Through grants and training, they help community business earn income from tourism. In addition, they have also created a robust global tourism community network to share experiences & successes. Cruise lines are keen to offer these unique tours that elevate the local community, and Planeterra has an effective formula to develop them. This session will feature examples of destination stewardship and sustainability in action!
Building a sustainable Tourism community in Ireland
Presenter: Rob Rankin, Managing Director, Sustainable Travel Ireland
In this session, Rob Rankin, Managing Director of Sustainable Travel Ireland, will share examples and lessons based on his experience working with businesses, communities and destination organizations in Ireland, promoting sustainable practices in collaboration with various stakeholder groups.
Cruise lines and CLIA are making meaningful, long term commitments to sustainable tourism following the GSTC standards, to help ensure the world’s natural and touristic sites are preserved for future generations. As tour operators, you too can make a real difference for your destination by starting the process of certification to the Global Sustainable Tourism Council (GSTC) standards. Naut Kusters, General Manager, Travelife for Tour Operators will detail the certification process. In addition, Trino Molina Casares of Aviomar – Mexico and Emma Bell of ID Tours – New Zealand will share their experience to obtain GSTC certification through Travelife. Tour Operators attending this session will receive access to key sustainability materials upon registration with Travelife. The travel sector in general, and the cruise industry in particular are clearly focused on sustainability likewise, tour operators that are in the process of GSTC certification may likely be rewarded in the post-pandemic tourism environment. Start today and do your part to help make your destination more sustainable and more marketable in the future.
The cruise industry is developing plans to resume cruise operations in a post-pandemic environment. Just as guest and crew safety is key to the cruise restart, so too is the protection and management of cruise destinations. Much progress has been made in the tourism sector regarding sustainability. The industry and destinations should continue working collaboratively with GSTC to prioritize the preservation of natural assets and cultural heritage, ensuring that sustainability remains on the agenda and in the budget. Randy Durband, CEO of Global Sustainable Tourism Council (GSTC) will provide an overview of sustainable tourism and, discuss the impact of the pandemic as well as a vision for the future. He will moderate a panel featuring Rob Zeiger, Global Chief Communications Officer, Royal Caribbean Group and Ukko Metsola, Director General, Cruise Lines International Association (CLIA) Europe. Learn how Royal Caribbean has led meaningful change by working with tour operators to obtain GSTC certification, sponsored sustainable destination stewardship and changed seafood purchasing standards to make a real difference. MSC has also made similar commitments to help support sustainable tourism. Likewise, CLIA is providing ongoing leadership to accelerate the sustainable tourism agenda for the cruise industry. This is the first session of our 2021 Sustainable Tourism Webinar Series – learn how you and your company can make a difference for your destination, the oceans and the world!
Alexandra and Nia will give examples on how inboud tour operators (DMCs) collaborate to advance sustainability adherence within destinations they work in:
IMPACT Vietnam, an initiative led by GSTC Members EXO Travel and Khiri Travel, is a network of committed tourism operators working for the promotion of sustainable tourism in Vietnam. “We aim to work closely within our supply chains and with various stakeholders around the country, engaging and encouraging partnerships whenever possible. We know where our strengths lie and as a collaborative group, IMPACT Vietnam will reduce the negative and increase the positive impact that we as members of the travel industry have on the country that we work in, live in and promote.”
The Indonesian DMC Sustainability Collaboration (IDSC) was initiated by DMCs working in Indonesia working together to collect data from their suppliers. The basic idea of IDSC is to collect data on the application of sustainability and health & safety principles throughout their business practices. The Collaboration designed a comprehensive set of questions and attached to it a comprehensive and easy to read scoring model.
CAM-DMC is an association consisting of 17 Destination Management Companies (DMC), working in Cambodia for guests from the Western markets.
Presenter: Jason Lin, Founder & CEO, Talent Basket
Making the tourism industry sustainable is a long-term process involving optimal usage of environmental, economic, and social resources. During this session, the speaker will share insights on how young digital talents worldwide will change the models that drive businesses and the impact of Sustainable Supply chain management.
Jason is a serial entrepreneur who aspires to create a global working and living movement that promotes balance, inclusion, and sustainability. Jason is the founder and CEO of Talent Basket, a digital consultancy and talent company made up of global citizens. Jason spearheads a roster of more than 1,000 Gen Z talents across 30 countries, speaking 11 languages, specializing in marketing, analytics, and creative skills. Under Jason’s leadership, the talents come together to work on digital business solutions, destination development, and sustainable movement advocacy for governments, NGOs, multinational corporations, and small to mid-sized businesses.
Every year, GSTC holds a professional conference focusing on sustainable tourism, standards, certifications, and the GSTC Criteria. The themes are different each year, with a changing focus on different sustainability aspects from the GSTC Criteria. Due to the COVID-19 pandemic, this year we’ll hold a GSTC 2020 Online Members Meeting, 3 hours long which includes important updates and developments as well as examples of how the GSTC framework is being applied.
EcoHotels was founded in 2020, as a responsible and sustainable alternative to the large and dominant online travel agencies (OTAs). EcoHotels’ mission is to be a community for hotels, sharing knowledge and best practices, and standing side by side to promote sustainability in the travel industry. “We ensure that only truly dedicated and certified hotels are on our site – at the same time, we understand that sustainability has many faces and that each hotel may have its own approach to sustainability, prioritizing what lies closest to their hearts. There are many certifications out there, and some are more intense than others (and some are just greenwashing, as we’re sure you agree). So we have decided to use the Global Sustainable Tourism Council’s framework. Being certified by a GSTC-Accredited Certification Body or being certified to a GSTC-Recognized Standard will be the gateway to joining our site.”
Sustainable tourism approaches to tackle the climate crisis: examples from destinations in Italy
With more frequent and more severe extreme events, the consequences of the climate crisis are affecting people and businesses alike and the touristic sector, in Italy, has not been spared by the fury of such events: in October 2018, Vaia storm destroyed thousands of hectares of forests of the most famous mountain touristic destinations in the north-east of Italy; one year before, in November 2019, Venice was flooded by an exceptionally high tide that none of the inhabitants had seen. Catie Burlando and Federico Pinato of Etifor – a spin-off of the University of Padova whose mission is to restore the balance between people and nature – will share insights and lesson learned from their work with two tourist destinations in Italy: Valsugana-Lagorai (a certified sustainable destination to the GSTC Criteria) and Alta Badia.
Ivory Consumption Among Chinese Travelers: Preparing for Post-COVID Tourism
COVID-19 has had a huge impact on the travel and tourism industry, with estimates ranging from 60% to 80% decline in international tourism for 2020, but the sector is preparing for a resumption of travel once the threat of the pandemic has subsided. In order to ensure that the renewal of international travel is a green recovery that doesn’t lead to an undoing of conservation gains made with travellers over the last few years, it is important to understand the drivers that lead tourists to purchase elephant ivory while abroad. Before the current international travel restrictions were in place, GlobeScan and WWF conducted a study amongst more than 3000 Chinese travellers who had all been to key destinations in Asia – Cambodia, Hong Kong SAR, Japan, Laos, Myanmar, Thailand, or Vietnam – between August 2019 and January 2020.
Good practices and opportunities for destination managers in times of Covid19
Presenter: Albert Salman, President, Green Destinations
From Oct 6 to Oct 9, 2020, the 5th Global Green Destinations Days (GGDD) will take place. Albert Salman, President of Green Destinations (GSTC-Accredited Certification Body) will share insights from the event with a focus on examples of good practices and opportunities for destination managers in times of Covid19.
Hoteles más Verdes: La ecoetiqueta argentina y sus desafíos ante la pandemia (Español)
Presenter: Emiliano Mastelli, Technical Coordinator of Hoteles mas Verdes
Desde hace diez años la Asociación de Hoteles de Turismo de la República Argentina viene trabajando para incluir la sustentabilidad dentro de la agenda turística del país. Con ese propósito ha creado el Programa Hoteles más Verdes cuyo objetivo es unificar criterios de sustentabilidad en un país extenso y con un oferta turística diversa. Aún con alguna crisis económica en el camino, se mantuvo un crecimiento constante hasta el desafío actual de la pandemia mundial; teniendo que adaptarse a la nueva realidad y aprovechando sus oportunidades.
EXO Travel: How a Tour Operator can Influence its Supply Chain to be More Sustainable
Presenter: Alexandra Michat Roux, EXO Foundation Manager & EXO Travel Director of Sustainability
How can DMCs influence hotels and other travel suppliers to become more sustainable? Alexandra of EXO Travel will share how EXO is working to influence its suppliers (hotels, restaurants, etc.) to choose a more sustainable path. When EXO Travel contract suppliers, they ask them to sign EXO’s sustainability addendum. It includes main requirements regarding sustainability (both ethics & environmental protection) & health/safety. This has already been signed by 619 partner hotels. In 2019, EXO released a new version that includes a request for hotels to set-up refillable water stations for guests. EXO Sustainability Guide 2019-2020
Presenter: Peter Reelfs, Sustainability Advisor & Lecturer, NorthFlash Every tenth tourist stated at TripAdvisor’s TripBarometer 2017/18 “event” was the reason for their last trip. Events are also a common tool used by tourist destinations to attract visitors and extend the season. For tourism companies and destinations that work sustainably and organize events, it is therefore only logical to also pay attention to sustainability in events, as the ecological and social footprint of an event can be immense. This webinar is about identifying the sources of the impact and how to minimize negative consequences.
KPAP raises public awareness regarding the proper treatment of porters on Kilimanjaro, assists climbing companies with implementing procedures that ensure fair and ethical treatment of their porters, lends climbing gear free of charge, and offers educational classes to empower and motivate porters and mountain crew.
Presenter: Jerry R. Spooner, Director, Vanuatu Department of Tourism
Vanuatu has developed a Tourism Crisis Response & Recovery Plan to tackle the effects from Cyclone Harold and COVID19. The five core pillars in phase 1 of the Recovery Plan include health, access, product, marketing and comms. The Plan can be downloaded here: https://cutt.ly/quOxPz8
Inclusive Travel: the Importance of Accessibility and How to Implement it
Presenter: Martin Heng, Inclusive Travel Specialist
The concept of inclusive travel is an integral part of sustainable tourism where services should be provided for all people. Accessibility is a central element of any responsible and sustainable development policy. It is both a human rights imperative, as well as an exceptional business opportunity. “Tourism for All” is also referred to in the GSTC Criteria (GSTC-I criterion A7.4; GSTC-D criterion B8). Martin Heng will explain its importance and provide clear examples that can be easily implemented by hotels, tour operators, and destinations.
Thompson Okanagan Tourism Association (TOTA) Tourism Resiliency Program
Presenter: Glenn Mandziuk, TOTA President & CEO
Together with the British Columbia Regional Tourism Secretariat representing the 5 Regional Destination Management Organizations (RDMO) in British Colombia Province, TOTA has activated a new Tourism Program for the industry in late April to provide direct support the industry was asking for.
Food Waste Reduction in Hotels: Insights from Winnow
Presenter: David Walker, Chief Commercial Officer, Winnow
Winnow was founded in 2013 with the belief that food is too valuable to waste. Our proposition was to create a solution to the problem of food waste in the hospitality sector. Today, Winnow is helping chefs and managers in 40 countries save over 36 million meals.
What Can be Learned from Six Senses’ Strict Plastic Policy
Presenter: Jeffery Smith Vice, President – Sustainability, Six Senses Hotels Resorts Spas
“No plastic straws since 2016 and millions of plastic bottles eliminated every year thanks to producing and bottling our own drinking water (in glass bottles) on site. Plans are now well underway to eliminate the rest and we encourage our guests to join in too. Our audacious goal: to be completely free of plastic by the year 2022.”
Due to the ongoing impact of coronavirus (COVID-19) and the likelihood of international borders remaining closed for an extended period, Intrepid Travel has suspended all tours globally until at least 30 September 2020. Natalie Kidd will share insights from Intrepid Group / PEAK DMC about how companies can continue implementing sustainable practices at such times.
Sustainable Tourism Activities around Volcanoes National Park in Northern Rwanda
Presenter: Greg Bakunzi, Founder, Red Rocks Initiatives For Sustainable Development
Red Rocks Initiative is an African non-profit organization that supports sustainable development in Africa by engaging in sustainable tourism and community-driven environmental conservation initiatives that are meant to benefit local communities.
Supply chain development is a form of procurement and a form of verification of the sustainability of the products and services under offer of a tourism business. If a seller or operator of travel services wishes to claim that their supply chain is sustainable, how do they go about it? Do they conduct their own analysis of each supplier’s performance? That would be time-consuming and costly. A better approach is to trust the work of the experts that conduct neutral, independent, 3rd-party certification of businesses.
* Note: the phrase “accredited to the GSTC Criteria” is short-hand for a CB being accredited for the certification scheme using either the GSTC Criteria directly or their own GSTC-Recognized standard. GSTC Recognized standards comply with the GSTC Criteria, therefore this short-hand phrase includes the use of either of those standards.
How to prevent sexual exploitation of children in tourism (by ECPAT)
The current COVID-19 crisis and restrictions are affecting the modus operandi of child sex offenders. No country or child is immune to this ever-growing risk. As the world responds to COVID-19, push factors that facilitate or lead to sexual abuse and exploitation of children are expected to intensify. All partners need to address the rapidly changing situation and its devastating effects, to ensure that child protection remains central to the current and future responses, including for the Travel & Tourism sector’s recovery. The webinar will focus on the prevention of the sexual exploitation of children, including trafficking and practical ways that members can implement the specific section of the GSTC Criteria.
Presenters: * Gabriela Kühn, Head of Program – Against Sexual Exploitation of Children in Travel and Tourism (SECTT), ECPAT International * Damien Brosnan, Programme Manager, The Code
Bookdifferent.com is a Social Enterprise, founded in 2012 in The Netherlands. Their main goal is to help people choose a better way to travel. That means, also, booking accommodations that take care of the environment, the local people, and the communities they are located in.
Feb 11th, 2020 | 10:00-11:00 CEST | 16:00-17:00 BKK
Natural Habitat’s Zero Waste Trips
Presenter: Dr. Court Whelan, Director of Sustainability and Conservation Travel, Natural Habitat Adventures
Natural Habitat Adventures operated a Zero Waste Adventure on the July 6-12, 2019 departure of Safari America: Yellowstone Country. This small group diverted 99 percent of all on-trip waste produced as a byproduct of Nat Hab-sponsored trip operations: • Refuse • Recycle • Compost • Upcycle • Re-Use At the end of the trip, the group was able to fit all waste produced into a single small container.
WWF has released its third annual report this September with GlobeScan on China’s ivory consumption 2019. This research was conducted for the first time in Sep-Oct 2017, before the implementation of China’s ivory trade ban on December 31st of that year. The study, which is the largest ever consumer research in China on this topic, was repeated after the ban in May-Jun 2018 and for a third time in May-Jul 2019 to evaluate changes in consumers’ awareness, attitudes and behaviour, specifically past purchase incidence, future intention to buy, consumer profiles and segments, ban awareness, campaign recall and more. WWF is pleased to invite you to an online webinar with us to explore the key findings of the research.
Presenter: José Augusto A. K. Pinto de Abreu, GSTC Accreditation Panel Member
October 31st, 2019 | 17:00 AEST | 12:30 IST | 8:00 CET | 7:00 GMT
This is a 3-hour session of awareness training on ISO 17065 to Certification Bodies and Standard Owners to review key elements of ISO 17065 with a focus on compliance to it as part of the GSTC Accreditation process.
Planet Happiness: Well-being at Destinations
Planet Happiness is a grass-roots big data project to introduce Gross National Happiness, wellbeing & more to local communities, governments at all levels and businesses. Its target audiences and collaborators are individuals, local communities, businesses and governments connected to the travel and tourism industry. Dr Paul Rogers is the co-founder and director of Planet Happiness. He has over 20 years’ experience as a tourism advisor to national and local governments and has worked in more than a dozen countries in Asia, Africa and Australia.
How your company can support ocean and sea turtle conservation
SEE Turtles protects endangered sea turtles throughout Latin America and the world by supporting community-based conservation efforts. Our Billion Baby Turtles program provides support for important turtle nesting beaches and has helped save more than 1 million hatchlings. Too Rare To Wear is a campaign working to end the demand for turtle shell products. Our conservation trips provide volunteer and financial support for conservation efforts and our school programs help teachers and students learn about these incredible animals and how to protect them. Our latest program, Divers For Turtles, inspires divers and the dive industry to support turtle conservation efforts.
Green Fins: Guidelines for Sustainable Diving and Snorkeling
Green Fins, internationally coordinated by Reef-World (GSTC Member), are an environmental set of standards with a comprehensive management approach to provide guidance and support for business owners and national authorities to promote best practices. Diving and snorkelling centres are uniquely positioned to act within their own communities and among customers to encourage positive and lasting change.